Turn Instagram Attention Into Real Business Growth
Your customers are already spending time on Instagram. The opportunity is to put your brand in front of them at the right moment with the right message. At 99 Digital, our Instagram Ads services help Australian businesses reach relevant audiences, capture attention and drive more leads, enquiries, bookings and sales through carefully managed campaigns
Trusted by 250+ startups and global brands, across 30+ industries.
Make Your Brand Stand Out
Your Audience Is Scrolling. Give Them a Reason to Stop
Instagram is full of brands competing for attention. A basic ad can easily disappear between posts, Reels and Stories. Without clear targeting, strong creative and a focused campaign strategy, you may spend your advertising budget without reaching people who are ready to take action.
At 99 Digital, we create Instagram advertising campaigns that connect your business with the people who matter. We research your audience, develop engaging ad ideas, choose the right campaign approach and monitor performance to keep improving your results.
Whether your goal is to generate leads, increase online sales, promote a service or build awareness, we create your campaigns around your specific business objectives.
Smarter Instagram Advertising
Get More From Every Instagram Impression
People make quick decisions while scrolling. Your ad needs to grab their attention, communicate your offer and make the next step feel easy.
Our Instagram Ads services combine strategy, creative thinking, audience targeting and performance optimisation to help your business turn social media attention into valuable actions.
Put your offer in front of relevant audiences
Create ads that encourage people to take action
Improve campaign performance through continuous testing
Our Instagram Ads Services
Everything You Need to Run Smarter Instagram Campaigns
From your first campaign idea to ongoing optimisation, our Instagram advertising services cover the key areas needed to build and manage effective paid social campaigns for Australian businesses.
Instagram Campaign Strategy
Every successful campaign starts with a clear direction. We define your campaign goals, customer journey, audience groups, messaging and budget before building your advertising campaigns. This gives your ads a clear purpose from the beginning.
Audience Targeting & Segmentation
The right audience can make a major difference to campaign performance. We research your ideal customers and create relevant audience segments based on factors such as interests, behaviour, location and previous interactions with your business.
Scroll-Stopping Ad Creative
Your creative is often the first thing people notice. We develop ad concepts, copy and creative directions that communicate your offer quickly and encourage users to pause, learn more and take action.
Reels, Stories & Feed Ads
Different Instagram placements give you different ways to reach customers. We create campaign strategies for Reels, Stories and Feed placements based on your audience, content style and campaign goals.
Lead & Sales Campaigns
Whether you want more enquiries or online purchases, we build campaigns around the action you want customers to take. We focus on reaching people who are most relevant to your offer and guiding them towards conversion.
Retargeting & Campaign Optimisation
Many customers need more than one interaction before they convert. We use retargeting to reconnect with people who have already visited your website or engaged with your brand, while continually reviewing campaigns to improve performance.
Ad Formats & Placements
Ads Made for the Way People Use Instagram
Instagram gives businesses several ways to reach customers, and each format has its own strengths. We choose the right formats based on your audience, offer and campaign goal.
Instagram Feed Ads
Reach people while they browse their regular Instagram feed with image, video and carousel advertising designed around your campaign objective.
Instagram Stories Ads
Use full-screen Stories placements to deliver a simple message, offer or call to action in a format that feels natural to the platform.
Instagram Reels Ads
Connect with audiences through short-form video that fits naturally into the Reels experience and helps your business capture attention quickly.
Carousel Ads
Show multiple products, services, features or ideas within one ad, giving customers more information without requiring several separate ads.
Industries We Support
Instagram Advertising That Fits Your Business
Every business attracts customers differently. An ecommerce brand may focus on product sales, while a professional service may need qualified enquiries or consultation bookings. Our Instagram Ads strategies are adapted to your industry, audience, offer and goals. We help Australian businesses across different sectors use Instagram advertising to reach potential customers and create more opportunities for growth.
Case Studies
Real Businesses | Real Instagram Advertising Growth
What happens when strategy meets the right audience? These case studies show how we approach different business goals, build focused Meta campaigns and use performance data to create advertising results that make a real difference.
Why Choose 99 Digital
A Better Way to Manage Your Instagram Advertising
Successful Instagram advertising requires more than putting money behind a post. It needs the right audience, creative direction, campaign structure and regular optimisation. At 99 Digital, we combine these elements to create Instagram campaigns that support your wider business goals and make your advertising spend more purposeful.
Strategy Before Ad Spend
We don’t start by simply creating an ad and pressing publish. We first understand your business and goals so your campaign has a clear direction before your advertising budget is put to work.
Targeting That Fits Your Audience
Your ideal customer isn’t everyone. We build relevant audience groups based on your business, location, customer profile and previous interactions to help your ads reach people who are more likely to take action.
Creative Made for Instagram
Instagram is a visual platform, so your ads need to fit the way people use it. We focus on clear messages, strong hooks and suitable formats for Feed, Stories and Reels.
Full Campaign Management
From campaign setup and audience selection to budget management and performance checks, we manage the important parts of your Instagram advertising so you don’t have to handle everything yourself.
Our Instagram Ads Process
How We Take Your Instagram Campaign From Idea to Launch
A strong Instagram campaign needs a clear process behind it. Our approach takes your business from initial research and planning through to launch, testing and continuous optimisation.
Understand Your Business & Customers
We begin by learning about your business, products or services, ideal customers and goals. We also review your existing advertising activity, website and competitors to identify useful opportunities.
Build Your Audience & Creative Plan
Next, we develop your campaign direction. This includes audience groups, campaign objectives, key messages, creative ideas, placements and budget recommendations based on your business priorities.
Launch Your Instagram Campaign
Once everything is planned, we build your campaigns and prepare the required ad variations. We check the setup, targeting, creative and tracking before launching your ads to the selected audience.
What Our Clients Say About Us
Real Feedback From Real Businesses
Hear from businesses that partnered with 99 Digital to strengthen their digital marketing, reach more potential customers and build campaigns focused on measurable business growth.
Ready to Turn Instagram Into a Growth Channel?
Whether you want more leads, enquiries, website visitors, bookings or online sales, our team can build an Instagram Ads strategy around your business goals.
Frequently Asked Questions
Have Questions About Instagram Ads?
Find answers to common questions about Instagram advertising and how paid campaigns can help Australian businesses reach and convert more customers.
What are Instagram Ads?
Instagram Ads are paid advertisements that help businesses reach selected audiences across Instagram. They can appear in placements such as Feed, Stories and Reels and can be used for different campaign goals.
How can Instagram Ads help my business?
Instagram Ads can help you reach new audiences, generate leads, increase website traffic, promote products, drive enquiries and support online sales. Your results depend on factors such as your offer, audience, creative and campaign strategy.
How much do Instagram Ads cost in Australia?
Each business needs to create its own advertising budget because no universal budget exists that would work for every company. Your budget depends on your goals, audience, competition and expected customer value. We will show you the best business approach which matches your organizational requirements.
What types of Instagram Ads can you run?
Instagram provides users with multiple advertising options, which include Feed ads, Stories ads, and Reels ads, image ads, video ads, carousel ads and lead generation ads. Ecommerce businesses can achieve better results through product-based advertising methods, which include catalog advertisements and product advertisements, when they apply to their business model.
Can Instagram Ads reach people outside my followers?
Paid Instagram advertising is one of the best ways for businesses to reach an audience beyond their existing followers. There are different targeting approaches that can be used to introduce your business to people who may be interested in what you have to offer.
What is Instagram retargeting?
The Instagram retargeting system enables businesses to show advertisements to users who previously interacted with their business through website visits, content viewing and Instagram engagement activities.
Do you provide Instagram ad creative?
We can help with ad concepts, messaging, copy and creative direction based on your campaign requirements. Creative can be planned for different placements, including Feed, Stories and Reels.
How do you measure Instagram Ads performance?
We measure campaign performance using metrics relevant to your goals, such as leads, sales, conversions, clicks, cost per result and other agreed outcomes. We then use the data to guide testing and optimisation.
